Abi Ashford brings a great level of experience and HR knowledge to the advisory team.

Abi has a degree in psychology, which can be useful given some of the calls that we receive on the helpline! Predominantly working in the manufacturing and engineering industry, Abi has worked up from Graduate trainee, through to HR Advisor, HR Manager and later HR Director level, gaining extensive experience along the way. Abi joined the BusinessHR team in 2006 and has also lectured part-time on the CIPD Personnel in Practice and Training courses, becoming a CIPD Steps Ahead Mentor for young people.

Abi’s knowledge spans the entire HR field. Her experience includes managing large scale resourcing and redundancy programmes, designing and delivering training initiatives, walking the tight rope of trade union negations  and managing major change projects. However the diversity of client enquiries are what she enjoys most at work, never knowing what the next call will bring. Abi is continually motivated by the ability to share her experience with our clients, guiding them on how best to tackle a particular issue.

Abi lives in Bromsgrove, Worcestershire. In her spare time she enjoys keeping fit and trying to win as many matches as possible with her local netball team.

Abi’s Q&A